YouTube’s new AI video test, SEO growth hack & AI hardware trends

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Happy Monday to 9,296 unstoppable Shopify sellers!

Ada here, bringing you another high-energy edition packed with insights to boost your store’s success by 1% this week.

Here’s what’s inside:

• Industry Update: YouTube Tests AI Video Overviews

• Growth Hack: How Plaud AI’s SEO Strategy Fueled Massive Growth

• Weekly Challenge: Prep Your Content for the AI Future

• Trending Product: AI Transcription Devices Are Heating Up

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YouTube is testing AI Video overviews

YouTube is quietly rolling out AI-powered video summaries inside search results, after seeing success with Google’s AI Overviews.

How this works: when users search for product or location-based queries (e.g “best weighted blanket”), YouTube’s AI will highlight specific clips from videos. They then get a new video results carousel showing these AI-picked moments to help them find what they need faster.

Right now, it's limited to a small group of US Premium members and English-language searches only.

As a brand owner, this could mean that:

AI summaries could reduce clicks to your full videos, so your creators may need to adapt and structure content more cleanly for better visibility.

It’s still early days, however, and YouTube is gathering feedback during this limited test…so if you’re in the group, speak up!

Trending Product: AI audio transcription devices

Searches for “AI transcription” have exploded 250% in the last two years and physical devices are driving insane demand. People use these physical transcription devices in real-world meetings to take notes faster and more accurately than a human scribe can.

Take Plaud Note, for example.

• Offers near real-time transcription at 95%+ accuracy

• Pulls $580K/month in Amazon sales

But, there is room for improvement (and cashing out!). Wearable AI transcription is a huge growth space, but there are several complaints over price, onboarding, and customer service. Fix these and you might have yourself a tidy little earner!

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Growth Hack: How Plaud AI Nailed Their SEO Game

Plaud didn’t just ride the AI trend…they made sure people could actually find them organically

Here are two simple steps they took to make this happen:

1. Fully SEO-optimized website (clean UX, fast load speed, tight messaging)

2. Backlinks from trusted tech sites giving them a huge credibility boost

Result: Top rankings + product trust + exploding organic traffic.

Weekly Challenge: Make it easy for AI to showcase your content and drive traffic back to your store

This week, spend 60 minutes on optimizing your content for YouTube’s AI snippets

• Reformat your top YouTube into clear, easy-to-summarize sections

• Break your videos/blogs into simple chapters.

• Use clear headers (or spoken cues) that AI can pick up on.

• Add quick takeaways after each major point.

• Experiment! Test if your content gets more visibility.

You can also copy/paste and send these instructions to guide your video influencers on their next video.

That’s a wrap for this week!

Stay sharp, experiment boldly, and keep building the store of your dreams.