Shopify just released managed payment methods - what this means for your bank account

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Happy first Monday of May, 10,000+ Shopify rockstars!

Ada here, with your weekly dose of ecommerce insights designed to boost your store’s sales by at least 1% this week.

Here is what is inside today’s edition:

• Shopify just started choosing your payment methods for you

• Optimize for Google first

• Challenge: Optimize your products for Google in minutes

• Trend: Skin Analysis Machines

Let’s get into it.

Shopify is now deciding how your customers pay

Shopify just rolled out managed payment methods…and it’s a bigger deal than it sounds.

Someone in Belgium might see Bancontact first. A UK shopper might see Klarna pushed to the top. The order of payment methods isn’t fixed anymore either—it’s dynamically rearranged based on what that specific customer is most likely to use.

So your checkout isn’t static anymore…. it’s now learning

Here’s how to actually make this work for you:

Activate managed payment methods from your Shopify admin.

1. From your Shopify admin, go to Settings > Payments.

2. In the Payment methods section, activate Managed payment methods.

3. If SNI isn't activated, then you're prompted to activate it. Review the information about SNI and then click Confirm.

Turn it on, then treat it like a live signal…not a setting you forget. Over the next couple of weeks, pay attention to how people choose to pay. That’s real buying behaviour, and it tells you what builds trust fastest in your store.

Then use that insight to tighten your offer and messaging. If conversion doesn’t improve after this, checkout isn’t your problem anymore…your product page or positioning is.

Caveat: We tested this in our store and it doesn’t seem to be live for everyone yet

Growth Hack: Optimize for Google first then ChatGPT

99% of the money you make in the next 12 months as an eCom brand will be from Google.

Not ChatGPT!

LLMs might be the future, but most people still shop on Google.

Don't get caught optimizing for something that might happen in a few years, and ignore the thousands of dollars you could make in the next year.

— Kai Cromwell

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Challenge: Optimize your store for Google using Plug in AI

Your goal this week is to optimize hundreds of products across your store for SEO using Plug in AI

Trend: Skin Analysis Machines

Skin analysis machines are part of the shift toward personalized skincare, using AI to identify skin types and recommend tailored routines instead of relying on trial and error. As demand for precision increases, this category is growing fast and attracting consumers who are already frustrated and ready to spend.

👉 How you can tap into this trend:

1. If you sell skincare, add a simple skin quiz that recommends products based on user input. You do not need expensive hardware to replicate the core promise.

2. If you sell beauty products, bundle items into “routine-based” offers instead of single products. Sell outcomes, not individual products.

3. If you create content, lean into education. Break down ingredients, routines, and results in a way that removes confusion. The brands that guide decisions are the ones that convert this audience.

Till next week,

Ada