200 Billion (yep, that's a B) daily eyeballs | From 0 to 47 product page views in 60 seconds

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Happy Monday to 9,466 growth-minded Shopify creators chasing smart, scalable wins.

Ada here with a whole edition on views. Stay with me on this one…

Here’s what we’ve got:

• YouTube Shorts = 200 Billion Views a Day. Don’t sleep

• Optimize Product Titles to Grab Free Search Traffic

• Weekly Challenge: Fix 5 Product Titles in 5 mins

• Trending Product: Laptop Screen Extenders

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YouTube Shorts hits 200 Billion Daily Views (and TV is the new feed)

YouTube CEO Neal Mohan just dropped some eye-popping numbers at the Cannes Lions International Festival of Creativity. Apparently, YouTube Shorts now generates over 200 billion daily views. That’s not a typo…billion with a B.

More key takeaways from Mohan’s keynote:

• Over 1 billion users watch podcasts on YouTube every month

• We view 1 billion+ hours of content on TV screens daily

• TV is now the primary choice for over half of YouTube’s top 100 channels

This matters because as a Shopify brand, it shows that there’s opportunity to direct some of those 200 billion eyeballs to your store.

If you're running YouTube ads,

• Don't sleep on TV screen optimization (larger visuals, simple CTAs)

• Leverage Shorts for top-of-funnel brand exposure

• Consider long-form for product education, unboxings, and UGC-style reviews

Let’s play smarter.

Growth Hack: Stop letting lazy product titles kill your organic traffic

Check this out - 2 stores, same product. Top product ranks for 25 keywords organically and gets 47 monthly visitors to the store.

The bottom product ranks for nothing and gets zero traffic.

Can you guess the difference between the two based on the traffic profiles?

If you guessed “product title”, you’re spot on. YoursClothing uses a descriptive product title in the order that potential customers will likely search (black > denim > jegging > elasticated waist).

Boohoo on the other hand uses a mish mash of buzzwords (boohoo > plus > high waist > bum shaper)… what does that even mean? When you think about it, there’s no surprise that there’s zero search traffic here. No one is searching for these terms.

This teaches us that one of the fastest ways to get more search traffic is to fix your product titles.

Most stores like Boohoo still use vague, unintentional titles that do nothing for SEO. That’s money left on the table.

Here’s how to fix it in 60 seconds:

• Use Plug In AI to audit your product titles

• Add descriptive keywords (e.g., “Dual-Screen Laptop Extender for Remote Work”)

• Include core value props like material, feature, or use case

A strong title helps you rank on Google and boost clicks on social platforms. It also helps Google Shopping understand and index your product properly.

Weekly Challenge: Rewrite 5 Product Titles with Plug In AI

This week, take 5 minutes to fix 5 underperforming product titles, Here’s how:

1. Install Plug In AI 

2. Choose 5 high-traffic, poor CTR products from your Google Search Console

3. Fix them in Plug In AI as shown above (5 mins)

4. Track clicks/impressions in your Google Search Console over the next 28 days

Easy peasy!

Trending Product: Laptop Screen Extenders

Laptop screen extenders are blowing up…and it’s easy to see why.

These plug-in screens (via HDMI or USB-C) mount directly to laptops, giving remote workers more space to multitask, create, and manage multiple tools at once.

What the data shows:

• Search volume for “dual laptop screen extender” is up 250%

• “Triple laptop screen extender” searches are up 1150% over 24 months

• One product alone brings in $1.3M/month on Amazon
  

  This trend lives inside the broader Digital Nomad Tech movement because:

• 18 million Americans are currently working as digital nomads

• 66 million more are interested in the lifestyle

• Searches for “remote work visa” and digital nomad job platforms are rising steadily

If you sell electronics, here’s how you can ride the trend:

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Create a “Remote Work Power Pack” by bundling a laptop screen extender with complementary products like magnetic power banks, noise-canceling headphones, or portable laptop stands.

• Highlight the nomadic use case: airport lounges, cafés, Airbnb desks

• Use product page copy like: “Built for digital nomads and remote workers who need a triple-screen setup anywhere.”

• Ask creators to film themselves using the extender in cafes, airports, or coworking spaces. Then stitch these into Shorts with voiceovers or subtitles:

  “I used this for a 9-hour layover… game changer.” Highlight portability, easy setup, and increased productivity.

• Also target Instagram Reels and TikTok with trending hashtags like #DigitalNomadGear or #RemoteWorkSetup

That’s a wrap for this week.

Push one lever. Test one tool. Make one thing better than it was yesterday.

See you next Monday,
Ada